About Us
E-bikes and accessories for all needs and desires is our goal here at Straight Spoke.
Be it for commuting, school runs, leisure, adventure - we aim to provide a model for every preference in our online shop.
We started our journey as cycling enthusiasts ourselves, and decided to join the efforts of like-minded people focused on promoting health, fun, and looking after our environment for generations to come.
Our Story
Our cycling fascination began when we moved to Cambridge, UK and immediately embraced the ethos of this city, with bicycles lining every street, path, alleyway and even the surrounding woods.
The more we wanted to explore the more obvious it became that we needed to match our speed and endurance, so pedal assisted bikes were the way to go.
We became increasingly fascinated with all the various options out there, hence our online e-bike store was born.
Our Vision
We take responsibility for our legacy and focus on a future when people no longer rely on fossil fuels to power their means of transportation.
As early adopters for electric cars as well, from back in the day when fully electric cars were so rare on the roads that drivers would salute each other when driving by, we take pride in doing our bit for the environment.
We turn off the tap when we brush our teeth. We use rain water for the garden, since there's plenty of that in the UK. And we promote electric bikes as a means to stay healthy and fit, enjoying the outdoors for longer.
Why Choose Us
We are straightforward and straight spoken.
Honesty and transparency are vital for building and maintaining trust in the online world. We promote that in all interactions with our partners and customers.
As a family, we understand everyone has different needs, so we look to meet each customer where they are on their cycling journey. A light-weight, easy to manoeuvre step-through for a petite 5'2, an all terrain fast bike for the strong outdoorsy adventurer, an e-trike for balance concerns, a fat tyre bike simply because it's likely the coolest thing ever invented.
Straight Spoke is more than just an online e-bikes retailer. It's a way of life.
We started within the Cambridge community, but our spirit has UK-wide reach via our network of suppliers and couriers, finding e-bike enthusiasts up and down the country, in cities and the country side alike.
Connect with our vision
We are grateful for your interest in our website and the e-bikes world in general. Should you find anything useful in our FAQ, blog, or product descriptions, or have any questions, please get in touch, we love chatting with like-minded enthusiasts.